WOW Concept is a new retail concept that has revolutionised customers' shopping experience. This phygital (physical & digital) platform, led by Dimas Gimeno, brings together established and emerging brands in a unique and unprecedented space in Madrid.
The building, located at Gran Via 18, houses the pioneering WOW Concept which connects customers with the latest fashion, beauty, décor, technology and gastronomy trends – and always in a completely personalised way, based on your needs and tastes.
The recent opening of Serrano 52, a contemporary concept with premium brands, takes the tradition of retail to the next level.
Choose the clothes that best suit your style and figure with the help of our team of experts. They will help give your look a lift with a unique range of items.
Free personal shopper
Duration
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Price
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Experience in images
Contact and location information
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Free makeup session
INGLES Promoción
Free service
Where gastronomy, cocktails and daily entertainment combine.
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Glass of cava + tapa
Aladdin, the musical that will make all your wishes come true
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Unique show
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